MBA Research
Not-for-profit, research-based support for all Business Administration educators: entrepreneurship, finance, hospitality, management/administration, and marketing.

Program Development

Business and marketing programs are no longer an automatic when local and state administrators make programming decisions.  With unprecedented pressure to cut costs, build STEM curricula, and to support academics, administrators are forced to make difficult choices.   

We believe that one of those choices should be to offer a very strong Business Administration program that includes programs of study in:

  •  Entrepreneurship
  •  Finance
  •  Hospitality/Tourism
  •  Management and Administration
  •  Marketing

Gatekeepers and administrators know about academics and STEM.  Do they know about the need and demand for business and marketing programs?  Too often, the answer is no.  The solution:  We must take the time to help them understand how strong programs can contribute to the school’s mission, help large numbers of students get a start on careers and college, and address the needs of the local business community. Your team at MBAResearch is dedicated to the growth and development of your program and to the significant expansion of offerings in your school and in all schools nationwide.  In these pages, you’ll find data (see "positioning"), ideas for building enrollment, ideas for program design (e.g., the MBA High School of Business™), and a major initiative to recognize nationally accredited MBA programs.

Click here for Positioning.                                                                                                                                                                                                                  

Defining CTE Business Administration Programs: Click here

Today’s school environment, along with changes to federal Perkins and other legislation, provides both challenge and opportunity. Many ad hoc, freestanding courses are being replaced with courses that are designed to support more structured programs of study.   (At its most basic level, a program of study is simply a series of courses that are designed from the ground up to connect with one another to achieve a specific learning outcome.) Here are examples of the kinds of designs our research suggests can be particularly successful for business and marketing programs:

  • MBA High School of Business™ is a six- or eight-semester accelerated program of study designed for college-bound high school students planning a business major. This comprehensive program includes specialized curricula and extensive teacher training emphasizing project-based learning.

  • Program-of-Study models are available free to all teachers in member states via State’s Connection and to all others via our online store at nominal costs. Based on extensive industry validation research, our program-of-study kits include specific course and course content recommendations, tools for use with counselors, and more. Options include specializations in:
    • Entrepreneurship
    • Finance
    • Management/Administration
    • Marketing

The MBA Advisory Network counsels the organization’s staff regarding work to support high school and college business and marketing education nationwide.  Advisers provide both structured and informal feedback on a wide range of national initiatives designed to ensure that local programs align curricula with needs of the business community with the ultimate goal of ensuring that high school and college graduates develop key skills critical to employability. 

Teachers selected for the network were screened on the basis of professional qualifications, including experience with contemporary business curricula, active support of an appropriate student organization such as BPA, DECA, or FBLA, engagement of the local business community, and proof-of-learning activities such as testing and realistic project work.

To maintain their positions in the network, teachers will undergo annual training and orientation and participate in a variety of distance-based activities including conference calls, webinars, and survey work.  Click here for the current Teacher Advisory Network webinar schedule.

In exchange for their participation in the unpaid advisory network, advisers’ schools will receive a number of direct benefits, including free access to the online MBA Learning Center, professional development activities for the adviser, and free use of various proof-of-learning assessments used nationally.

Teachers from throughout the nation were named to the network this spring and will serve three-year terms.  (Additional appointments will be made each spring.) Future Appointments

Weigh in with your ideas and suggestions regarding agenda topics or suggest areas for consideration by the Teacher Advisory Network.  Email This email address is being protected from spambots. You need JavaScript enabled to view it.


Appointed July 1, 2017
Willene Biere has been the Business Academy teacher/Director for the last 19 years at Canyon Springs High School in Moreno Valley. The Business Academy program is a California Partnership Academy (CPA) and is only one 17 academies to be a Lighthouse Academy. The senior level class has competed in several competitions with Virtual Enterprises and has come back with awards in Marketing Plan, catalog design, Venture Capital and job interview to name a few. Teaching is her second career; her background includes retail, banking and finance.  Willene received her master in Curriculum and Instruction at Concordia University in Irvine 2014. She also finished Leadership Development Institute in June 2015.


Appointed July 1, 2015
Dawn Brown has been a business/marketing teacher at Habersham Central High School in Georgia for nearly 20 years. During that time, she has achieved a specialist degree in education and two master’s degrees (in education and guidance counseling), while also working as a dual enrollment coordinator and completing a guidance and counseling internship. Named the GMEA Teacher of the Year in 2013, Dawn brings a wealth of knowledge and experience to our MBA Research Advisory Network.



Appointed July 1, 2017
Judy Brown, Mountain View Middle School (OR)
Bio coming soon! 

Appointed July 1, 2017
Holly Claborn is currently a Business & Marketing Education teacher at Clinton County Area Technology Center in Albany, KY. She has served as a FBLA advisor for 20 years, and under her leadership, students place regularly at regional, state, and national levels. Holly currently holds a Rank I in Education Leadership, M.A. in Secondary Education with Business Education minor, and B.S. in Business Education.




Appointed July 1, 2017
Judy Commers taught Marketing, Entrepreneurship, Sports Marketing and was a DECA Advisor in Indiana for 40 years, teaching at comprehensive high schools and a career center. She continues her career as an adjunct business instructor at Ivy Tech Community College of Indiana. During her career, Judy has been a strong supporter of MBA Research materials, and she believes attending Conclave is the best investment a teacher can make in his/her professional life. Judy authored Goodheart-Willcox’s Marketing Dynamics teacher edition textbook (and supplemental materials that accompany the text), and she co-authored the Entrepreneurship textbook.



Appointed July 1, 2015
Kelli Compton is a teacher and Business Program Leader at West Career and Technical Academy in Las Vegas, NV. Kelli spent 10 years in the private sector and then went on to complete her Master’s degree in Secondary Education Instruction at UNLV. 13 of her 14 years teaching, she has been an FBLA advisor, and under her leadership, students place regularly at FBLA State Conference competitions and have been in the top 10 in the nation. Kelli received the NV FBLA Adviser of the Year award in 2006, and she’s an active member on the NV ACTE board. She is a fifth year teacher in the High School of Business™ program.


Appointed July 1, 2015
Tammy Cyrus is a Business and Marketing Education teacher at South Central High School (NC).  She has received her National Board of Professional Teaching Standards (NBPTS) certification, her Master of Arts in Business Education (MaED) and holds her certification in School Administration.  Her professional experiences include working as adjunct faculty at Pitt Community College, working as a consultant with the North Carolina Department of Public Instruction, serving as Department Chairperson for the CTE Department, secretary of the School Improvement Team, mentoring beginning teachers, and working as a CTSO adviser for FBLA.



Appointed July 1, 2017
Corri Ellis is a teacher at Molalla High School (OR) and also teaches at Clackamas Community College. She is the FBLA chapter advisor and is proud to have one of her students serve as FBLA president for Oregon this year.  Prior to that she was the business teacher at Sterling Education and headed the business department for 36 schools across the US and Canada. Corri obtained her Bachelors degree in Business and Leadership from Marylhurst University, MAT from Marylhurst University, Masters in Administration from Concordia University of Chicago, and is currently working on her MBA. 



Appointed July 1, 2015
Terry Ertman is an IB Career Program Coordinator/Coach and teaches the Entrepreneurship Program of Study at Basic Academy of International Studies in Henderson, NV. Terry spent over 15 years in the private sector and then went on to complete her degree in Secondary Education Instruction at UNLV. She has been a DECA advisor, and under her leadership, students place regularly at the DECA State Conference competitions and move on to Nationals. Terry received the NV DECA Adviser of the Year award in 2015, and she’s an active member of NVACTE, ACTE, NBEA, CUE, NAIBWS (Nevada Association International Baccalaureate World Schools), and a Nevada DECA Board member. 



Appointed July 1, 2017
Adam Feazell is in his eighth year of teaching in Putnam County, WV. He started his career as a technology integration specialist in the elementary and middle grade levels, then spent the next 4 years as a business education and special education teacher. The past two years he has worked as a business/marketing education teacher. Adam attended WVU Institute of Technology’s Community College where he received his AS in Accounting, and then attended Marshall University to earn a BS in Business Education. He obtained an MA in Multi-Category Special Education and an MA in Leadership Studies. When he started teaching, Adam served as a school advisor for both FLBA and DECA. This is Adam’s second year as the West Virginia DECA’s Chartered Association Advisor. 



Appointed July 1, 2015
Dawn Friedrich has over 20 years’ experience teaching business education, serving at Wausa (Nebraska) Public School since 1997. She is an FBLA Advisor and a Board Member for Nebraska FBLA. She served as the Nebraska State BEA President and is currently its Webmaster. As the only business teacher in her school, Dawn teaches a wide range of classes from accounting to personal finance to information technology. She has been named a Gold Star Teacher for three years under W!se, the Financial Literacy Program. We welcome her to our National Advisory Network!


Appointed July 1, 2015
Kim Guest is currently a local CTE Director, marketing and accounting teacher, as well as a DECA advisor at Kearsley High School in Flint, MI. Kim has a Masters Degree in Curriculum and Administration with a concentration in CTE along with a Masters Degree in Education Technology.  She operates a Gold Certified SBE.  Kim has served on the Michigan Marketing Educators (MME) Board for seven years.  Kim was also a teacher leader for the Economics in Marketing initiative in the state. She has worked on various curriculum alignment projects and co-chairs the Michigan Summer Marketing Academy sponsored by MME. Kim has presented at numerous state and national conferences, most recently at Conclave. 



Appointed July 1, 2017
Dre' Helms, Florence High School (MS)
Bio coming soon! 

Appointed July 1, 2016
Don Howell, Mountain View High School (ID)
Bio coming soon! 

Appointed July 1, 2017
Natalie Johnson started her teaching career in 2004 as a Business Education teacher and Career Programs Advisor in Burnaby, British Columbia, Canada. In 2006, Ms. Johnson moved to Aurora, Colorado and taught Business Education at Hinkley High School. She currently teaches in the Business and Marketing Pathway at Vista PEAK Preparatory for Aurora Public Schools. Being part of the Business Pathway allows Ms. Johnson to give students college credit in the business and marketing courses that she teaches. Ms. Johnson also started the school’s first DECA Chapter and student-based enterprise at Vista Peak Preparatory. 

Ms. Johnson received her Bachelors in Human Kinetics with a minor in Business from University of British Columbia (UBC). She then continued at UBC and completed her second Bachelors in Education with the focus on Physical Education and Business Education. She is currently enrolled at Regis University, where she is taking her Master's in Leadership.

Appointed July 1, 2017
Patricia LeCompte is the instructor of both Marketing Education and Hotel, Resort & Tourism Management at Monroe Career & Technical Institute in the Pocono Mountains of PA.  She has been actively involved in the development of the high school curriculum and textbook with the American Hotel & Lodging Association Educational Institute (AHLA-EI) and was honored as the AHLA-EI 2012 International High School Hospitality Teacher of the Year.  Patty has been recognized by the Pennsylvania Association of Career & Technical Educators as both Teacher of the Year and for having the Exemplary Program of the Year.

Honored as the 2017 Pennsylvania DECA Advisor of the Year, Patty has been active in the CTSO since she served as a three term New York DECA State Officer.  Her late husband Don was also a Past State President, as was their son Donald more recently.  Keeping it in the family, her son is widely known as “DECA Donald” and is the Immediate Past Executive/International President of DECA.

The LeComptes owned and operated a 1000 seat catering facility in the New York area where Patty served as General Manager and Maitre d’.  She has taught high school level, community college and university level courses.  In additional to multiple classroom teaching licenses, Patty is certified as a K-12 Principal as well as Vocational Director.  

Appointed July 1, 2015
Lacee Manus is a Marketing Education teacher at La Cueva High School in Albuquerque, NM. She has a bachelor’s degree in marketing and a master’s degree in Secondary Education. Lacee has served on the NM ACTE Board for the past 4 years as well as the NM DECA Board for the past 8 years.  After being elected as the NM DECA Teacher of the Year in 2013, Lacee also assisted in developing the Marketing Curriculum for NM Marketing teachers (with the help of MBA Research of course). 




Appointed July 1, 2017
Nina Merget is currently a business/marketing teacher at Harrison High School in Farmington Hills, Michigan. She also serves as the DECA Advisor and Work-Based Learning Coordinator. Her students operate the "Hawk's Nest" school store, a Gold-Certified DECA School-Based Enterprise. Nina holds a master's degree in curriculum and instruction as well as a bachelor's degree in marketing from Michigan State University. Prior to becoming an educator, Nina worked as a sales and marketing professional in the oil industry. Nina is an active member of the Michigan Marketing Educator's association and is currently president. She has been co-chair of the annual fall professional development conference, frequently she taught a variety of breakout sessions, and she coordinated several other curriculum-related projects for the membership. Nina is a founding member of the Oakland County Marketing Referent Group and has led the efforts to encourage teachers from throughout the county to collaborate and share best practices. Lastly, she has chaired the Oakland County Marketing Advisory Committee for the past three years.

Appointed July 1, 2016
Jennifer Milke is a Marketing, Small Business, and Personal Finance teacher, as well as a DECA advisor at Henry Ford II High School in Sterling Heights, MI. Jennifer received her BS in secondary education from Central Michigan University and is vocationally certified in marketing and business. She received her Master’s in public administration with an emphasis in educational administration at the University of Michigan Flint. She became an International DECA Certified Trainer in 2012 and trained teachers at the the state and regional levels. She has been on the Michigan Marketing Educators (MME) Board since 2009, and served as the president and secretary. In 2010, Jennifer received the Dr. Jack T. Humbert New Professional of the Year Award. She was selected as a lead teacher for the Michigan Department of Education (MDE) Marketing in Economics Curriculum Integration Grant administered through Berrien RESA. Her leadership resulted in the development of 45 lesson plans aligned to the State’s economics standards allowing teachers to grant state graduation credit through State Approved Marketing Education Programs.


Appointed July 1, 2017
Will Morgan is a national instructor for the High School of Business program at Eastern High School (KY) and a retired Army Warrant Officer who specialized in budget management and managed a culturally diverse workforce of military and civilian employees. After the Army, Will worked in manufacturing, specializing in supply chain management, special projects operations, budget management and staffing large complex departments. Will later entered the world of academia as a high school instructor and part-time facilitator with University of Phoenix. Will has instructed courses ranging from web design, German language, critical thinking, finance and marketing, to action research. Will utilizes his educational background which includes a bachelor’s, master’s and doctoral work in management, seeking personal and professional improvement while sharing with others. 


Appointed July 1, 2017
Elizabeth Mosher has worked in education since 2001. She has taught Career Focused Education for Farmington Public Schools (MI) and has experience in both cross walking curriculums with other disciplines and the common core. During this time Liz was a member of Michigan Marketing Educators and served the role as President and as well as chairing the Fall (Spring) Conference(s). She also served as both DECA District 6 Representative and DECA Planning and Budget Representative. Elizabeth served as the Assistant Principal for Lakeland HS and in the Huron Valley School District. Major accomplishments there were rebuilding the culture, using staff resources efficiently and effectively, leading the school for AdvancED accreditation and continued growth and improvement in the school and instructional practices. She currently holds the title of Director of Secondary Education for Plymouth-Canton Community Schools. In this role, she oversees and supports administrators and the CTE and STEM Coordinator, creates and plans professional learning, works in building leadership capacity, developing building culture, and implementing continuous school improvement.  


Appointed July 1, 2017
Chris Pendleton is a business teacher at Hidden Valley High School in Oregon and is the founder and Executive Director of the Josephine County Foundation.  He is an advisor for FBLA and has presented at numerous conferences.  Chris brings his experience in E-Learning, leadership, faculty management, designing and teaching online courses, and developing unique instructional strategies that include embedding emerging technology with academic content.




Appointed July 1, 2017
Tony Raffetto has been teaching Business classes in Northern California for over 20 years. He is currently a Business Teacher at Wilcox High School in Santa Clara, CA. He has started a financial literacy course for the first time in our district and is currently implementing a Business Pathway at Wilcox. Tony is also the Co-Adviser for the DECA chapter at the school. When the school day is over he coaches basketball. He has been the head coach at San Mateo High School and at Skyline College. He had very successful records and won championships at both places. He is currently an assistant basketball coach at West Valley College.




Appointed July 1, 2016
Sarah Schau, Westside High School (NE)
Bio coming soon! 

Appointed July 1, 2017
Mary K. Schiefer is a High School of Business Teacher at Pomona Senior High School (CO) where she has been teaching since 2000. She currently serves as Business Department Manager and designed and implemented courses to teach Web Site Development and Web Site Management. She facilitates the student management of Pomona High School's website and is the sponsor of the DECA and FBLA chapters at her school. She also operates the school store. She has her Master’s degree from Colorado Christian University with an emphasis in integrating technology into the classsroom and her Bachelor’s from Iowa State University.




Appointed July 1, 2015
Susan Schutte is a Marketing Instructor at Akron East High Community Learning Center (OH).  She is a trustee for Ohio DECA Executive Council, a member of the Ohio Marketing Education Leadership Council and has received the Ohio ACTE Marketing Division Distinguished Service Award.  Susan also advises National Honor Society, and is a support instructor for Stark State University’s Dual-Enrollment Program with Akron Public Schools.



Appointed July 1, 2017
Nadine Scott is a Marketing Instructor and DECA Advisor for the Penta Career Center at Oak Harbor High School in Oak Harbor, Ohio. Over the past twenty years, she has taught several courses and is currently teaching Digital Marketing, Integrated Marketing, Marketing Applications and Strategic Entrepreneurship. Mrs. Scott holds two bachelor’s degrees from Bowling Green State University in business and secondary education. She received her Master’s degree in business administration from Ashland University. Her work experience also includes eleven years in the financial services industry and teaching at a local community college. Nadine’s leadership roles include Ohio Marketing Education Association executive board where she has held the titles of membership chair and president. For the past ten years, Nadine has been a co-chair for DECA District 2 and has been instrumental in organizing several DECA events. She has been a top-ten honored educator for Ottawa County on three separate occasions. In 2012, she received the Ohio ACTE Outstanding CTE Professional in Community Service. 


Appointed July 1, 2015
Susan Seuferer is a business teacher at Chariton High School in Iowa, where she has taught since 2002 (though she’s been a business teacher far longer). She has also been a facilitator of computer classes at Indian Hills Community College since 1997. Being very involved in FBLA as a school advisor, as a state committee member, and as the state conference coordinator, Susan also finds time to chair various committees in the Iowa Business Education Association. All of that activity and experience makes us sure she will be a great asset to the MBA Research Advisory Network!




Appointed July 1, 2017
Kristin Sexton currently serves as the Marketing Teacher and DECA Advisor at Taylor County High School (KY). Kristin holds a MAT in 5-12 Business Education and MBA in Marketing and Healthcare Administration. She sponsors Cardinal Kroger, the longest consecutive gold-certified school-based enterprise in the state of Kentucky. She is passionate about student involvement in CTSOs and is very active in the Kentucky DECA organization.




Appointed July 1, 2016
Dr. Ann Stewart spent 25 years in the business world before turning her attention to education. As a marketing and entrepreneurship teacher, Ann facilitated the development and opening of the first full service in-school coffee shop in the district and the first high school business to have full membership in the Rutherford County Chamber of Commerce. As the CTE Department Chair at Stewarts Creek High School, she is the Director of the Entrepreneurship Center for the school, a four-year entrepreneurship curriculum for non-marketing students. Ann has also been a DECA advisor for twelve years. She has had many students place in the Top 10 and Top 20 at DECA's International Career Development Conferences (ICDC), and has even had 1st - 3rd place winners. Ann received her doctorate from Tennessee State University in 2013 with a dissertation entitled A Mixed Methods Study of Service Learning in a Public High School


Appointed July 1, 2017
Nicole Thurman teaches business classes at Drexel High School in Missouri and computer/technology classes at Drexel Elementary School. She has a Bachelor of Science in Business Administration with an emphasis in Marketing and a minor in Art from the University of Missouri, Columbia. She also has a Masters of Education in Secondary Education from Rockhurst University, Kansas City. Prior to becoming an educator, she worked in the health and tech industries. She is a current member of NBEA and MOACTE. At Drexel, she is the FBLA Adviser and is involved in the School Improvement Team and Technology Team.



Appointed July 1, 2015
Carol Von Tersch has been a teacher in Iowa for over 25 years. In that time, she’s been teaching business education while also coaching and mentoring other teachers and facilitating CTE instruction throughout her department. Carol is a DECA Advisor, and she serves at Iowa’s DECA Administrative Council Chair. We are happy to welcome her to MBA Research’s Advisory Network team!





Appointed July 1, 2016
Sandra Wheeler currently teaches business and graphic design courses at Kuna High School in Idaho. She is the lead instructor for the business and graphic arts department as well as the lead advisor for BPA. She is also serving on the business administration (HSB) state curriculum alignment committee.





Appointed July 1, 2017
Shakema Wilson is entering her 20th year as a business and marketing teacher at North Brunswick High School in North Carolina.  She has been a club advisor for both DECA and FBLA and also serves as the recording secretary for the teacher professional organization North Carolina Association for Career and Technical Education.

With support from the Daniels Fund, MBA Research has released a new, challenging, ethical leadership course targeted at 8th or 9th graders and supporting learning outcomes such as:

  • The importance of ethics and ethical decision-making in all that they do
  • How and why ethics matter in the business community
  • Critical leadership skills that will add value in school right now, and in career and college as they get older

This new ethical leadership course will help younger students begin to understand what business is, what it takes to succeed in business, and how ethical leadership skills are used in business careers. Ultimately, participation in the course can help them visualize how their own interests may align with business careers, and how this first course can be a stepping stone to additional coursework in high school to better prepare them for a professional future in the business arena.

Pilot Sites:  A small number of schools will be invited to join a cadre group to fully implement the course, as designed, in the 2018-2019 academic year. Participants will work together this school year to prepare the course offering, recruit student enrollment, and prepare to offer the course next year.    

Training and expectations:

  • Required Hands-On! pre-conference workshop during Conclave ‘17 in Vancouver, WA addressing integration of ethical leadership in business administration curricula   and additional selected sessions throughout the conference.
  • Additional training and support will be required via monthly conference calls throughout the 17-18 school years.
  • Support of local administrator, including tentative approval of course offering in 2018-19, subject to final approval based on formal proposal to be developed by participating teacher per local school guidelines.
  • On-schedule progress, including local requirements, for new course offering
  • Full implementation during 18-19 school year
  • Final review and feedback, Spring, 2019

Benefit to teacher/school

  • Training and mentoring for implementing MBA research-based ethical leadership course and related instructional materials
  • Enrollment support (miscellaneous tools to be determined, in part by participating teachers)
  • All expenses paid for participation in the 2017 MBA Conclave, including travel, registration, and substitute teacher (maximum of $100/day), assuming:
    • Tentative course approval for local offering in 18-19
    • Full participation in pre-conference workshop
    • Participation in additional 2017 sessions specific to course implementation
  • $1,000 travel allowance for the 2018 MBA Conclave and registration fee waiver (with required presentation)
  • Reimbursement of documented, approved expenses required to support course implementation ($750 maximum).
  • Priority consideration for MBA Ethics Integration Specialist certification, including all non-duplicative benefits of associated activities.
  • Digital badge and full documentation of professional development activities
  • Graduate credit (additional costs for university and additional requirements per university policy)

To apply

  • Deadline:  All applications received prior to AUGUST 31 will be considered.  Thereafter, if spaces remain, applications will be reviewed as received.
  • Email This email address is being protected from spambots. You need JavaScript enabled to view it., SUBJECT: Ethics course pilot, with the following information:
    • Complete contact information
    • Brief description of your current course offerings
    • Brief description of you school, community setting, student body, etc.
    • Any specific issues or barriers you foresee relative to offering a new course
    • Brief description of your teaching/work experience (or attach resume)
    • Statements from appropriate school administrator:
      • Interest in offering the course in 18-19, subject to his/her final approval based on specific course details, etc.
      • Approval for travel to the 2017 Conclave and associated training (at no expense to the school)
    • Statement that you have cleared your calendar for the 2017 MBA Conclave and post-conference workshop (training afternoon of Monday, October 9 through 2:00 p.m. October 10.)
    • IMPORTANT:  We will acknowledge receipt of your email.  Please follow up if you’ve not received acknowledgement within two business days.
    • We will arrange for a 1:1 phone interview to answer your questions and to determine if this pilot initiative is a good fit for your school and circumstances.

Industry-based Business/Marketing Education

More students will choose business than any other career, with the possible exception of health care.  Even within the STEM framework, you’ll find significant career opportunities.  Think market research, technical sales, finance, economics, accounting, etc. 

Build a comprehensive program that compliments and enhances STEM, STEAM, and comparable CTE initiatives:

  • Add a rigorous, research-based business administration program of study. 
  • Upgrade your legacy business/marketing programs to better align with core business skills.
  • Move beyond basic technology and computer apps to better align with college business majors and industry certification requirements.
  • Connect your CTSO activities with curricula and research-based standards.
  • Focus on those skills and concepts that will matter most to your students as they transition from high school to the real world.
  • Build a direct connection to industry-sponsored certifications.
  • Address workplace ready skills to strengthen work-based learning experiences and ensure that they are truly connected to the core business administration curriculum.
  • Embed ethical decision-making skills that are increasingly called out by human resource experts as critical to employment and progression in most career fields.

As your not-for-profit research partner, our team of researchers, writers, and professional development counselors is available to support your needs.   We can help.  Use our research and tools to do it yourself, or engage our staff to help design a custom program.  Consider:

  • Industry-validated standards, available free, provide the foundation that ensures your curricula will truly align with what industry says matters.  Our research efforts focus on careers in:
    • Entrepreneurship
    • Finance (including specialized pathways in banking, insurance, etc.)
    • Hospitality management
    • Management (including project management, administration, and more)
    • Marketing (including research, professional selling, brand management, etc.)  
  • Programs of Study, including two, three, and four-credit options and multiple levels of rigor to best meet your specific needs.   Free, frequently updated program of study models are available for entrepreneurship, finance, management, and marketing. 
  • Course Guides that provide specific week-by-week guidance to deliver on each program of study are tied directly to the research-based, industry-validated standards.  Guides are available free, compliments of a generous grant from the Daniels Foundation. 
  • Learning Modules (comprehensive lesson plans) ensure that day-to-day learning experiences are anchored by the validated standards and that all learning activities have meaningful outcomes connected to certifications and other proof of learning.  Some 300 up-to-date, research-based modules are available individually or as part of our comprehensive, online MBA Learning Center. Many are underwritten by the Daniels Fund grant and are available free.  
  • Certification/Proof of Learning completes the systems-based approach to program design that started by asking the business community what matters most.  Options range from micro-credentials (digital badges) approved in your local classroom, to comprehensive, business-sponsored credentials delivered via our A*S*K Business Institute (Institute for Assessment of the Skills and Knowledge of Business).

We can help!

Whether you’re ready to open a new program or simply want to strengthen your existing programs of study, we’re anxious to support your efforts.  Options include;

Let’s get started: Email your questions or needs to This email address is being protected from spambots. You need JavaScript enabled to view it. and we’ll get you in touch with the right person.

MBA Research is your not-for-profit partner whose mission is simply to support quality business administration programs through research, business engagement, and instructional design.  We’re operated by a consortium of 27 state education departments.  Learn more.